Website traffic is very important for any type of business that has an online presence. In simplest terms, traffic is valuable because it can help generate leads and turn those leads into sales. The more people that see your website, the more likely sales you are to generate. You also want to do your best to build a relationship with your audience based off trust. You can do this by giving out free samples or asking your customers for feedback on how to improve.
- Online marketing strategies that are successful typically get organic traffic to their site and then convert that traffic to sales.
- In order to have a positive return on investment, you must have a positive sales conversion rate.
- Website traffic is simply the number of users who visit your website in a specific timeframe.
“the number of visitors equals the number of opportunities you have to add new customers.”